Building great relationships with customers through messaging can require a new set of skills. This session will demonstrate how you can build your messaging strategy across marketing, commerce and customer care by leveraging the skillset of messaging experts. Meta partners Sprinklr and Hi Platform will discuss how they partner with businesses who are looking to either kickstart or scale their messaging journey.

Gupshup shares how their partnership with WhatsApp has evolved to enable full funnel conversations for the businesses they serve

Jose Sepulveda discusses the investments Meta is making in business messaging partners. Yalo, Take and Botmaker share how these investments have helped them grow their business

Meta executives from Enterprise Support, Product and Engineering sit down together to discuss how Meta focused on providing an enterprise-grade service when building the WhatsApp Cloud API.

Afsheen Ali, Holger Tamm and Nandini Parker share how our business messaging roadmap supports partners. Zendesk joins to share their experience with the WhatsApp Cloud API beta and Alcméon discusses the power of recurring notifications on Messenger.

Hear how Meta is making it easier for partners to scale and bring in more businesses on to WhatsApp. Joined by representatives from Zendesk, in this fireside chat, you'll hear how Cloud API has improved their customer onboarding experience, and grown their business.

Afsheen Ali, Holger Tamm and Nandini Parker share how our business messaging roadmap supports partners. Zendesk joins to share their experience with the WhatsApp Cloud API beta and Alcmeon discusses the power of recurring notifications on Messenger.

Conversations 2022 Keynote

Mobile Monkey shares their experience using Click-to-Messenger ads and the Messenger API to qualify leads and deliver efficient customer support for their clients

Jose Sepulveda discusses the investments Meta is making in business messaging partners. Yalo, Take and Botmaker share how these investments have helped them grow their business

Smarters shares how clients using the Messenger API can increase support agent efficiency and customer satisfaction.

Keynote